

Hello! I’m Chuyi.
I design for people, social impact, and delightful digital experience.
Hello! I’m Chuyi.
I design for people, social impact,
and delightful digital experience.
Hello! I’m Chuyi.
I design for people, social impact, and delightful digital experience.
with
with
business & social design
business & social design
background 👩🏻💻
background 👩🏻💻
driven by
driven by
endless curiosity
endless curiosity
🎈
🎈
↓ SELECTED WORK ↓
↓ SELECTED WORK ↓



0 → 1 Product Design @ Aeball
Aeball Web App UI Design
Designed intuitive and clear interfaces to guide users through the entire ball rental journey

Social Design Capstone @ NTU
Exploratory Research and Participatory Design for Improving Pregnancy Journey
Conducted interviews, field studies, and literature review, and co-designed solutions with parents in participatory workshops
Service Design @ Cathay Life Insurance
Cross-channel Fraud Report Platform
Proposed and designed a new internal system, empowering employees to protect clients



Aeball Web App UI Design
0 → 1 Product Design

Exploratory Research and Participatory Design for Improving Pregnancy Journey
Social Design Capstone @ National Taiwan University
Cross-channel Fraud Report Platform
Service Design @ Cathay Life Insurance



0 → 1 Product Design @ Aeball
Aeball Web App UI Design
Designed intuitive and clear interfaces to guide users through the entire ball rental journey - from finding kiosks and borrowing, to returning and payment.
Social Design Capstone @ National Taiwan University
Exploratory Research and Participatory Design for Improving Pregnancy Journey in Taiwan
Conducted interviews, field studies, and literature review, and co-designed solutions with parents in participatory workshops

Service Design @ Cathay Life Insurance
Cross-channel Fraud Report Platform
Prevented estimated NT$15 million client asset loss by proposing and designing a new internal system, empowering employees to protect clients at every touch point